Description
New York: Hill and Wang. 1983. 8vo in original publishers hardcover with jacket. XII, 303 pages. Near fine well preserved clean copy
First US edition
“the language of the fashion magazine—the structural analysis of descriptions of women’s clothing by writers about fashion—Barthes gives us a brief history of semiology. At the same time, he identifies economics as the underlying reason for the luxuriant prose of the fashion magazine: “Calculating, industrial society is obliged to form consumers who don’t calculate; if clothing’s producers and consumers had the same consciousness, clothing would be bought (and produced) only at the very slow rate of its dilapidation”
New York: Hill and Wang. 1983. 8vo in original publishers hardcover with jacket. XII, 303 pages. Near fine well preserved clean copy
First US edition